INNOVATION FROM DESPERATION: The Unfiltered Failures and Successes of an OG Social Media Marketer
Social media has changed how we function in the world today! Most of us scroll social media throughout the day. We take endless photos trying to capture the perfect pic to share on our feed. And, we constantly consume content that shapes our views and perceptions of our friends, families, and brands.
Innovation From Desperation is the business memoir of Desiree Martinez’s rollercoaster journey from the early days of social media marketing. She shares her unfiltered experiences, both good and bad, while giving you tips for being a better content creator, regardless of algorithm changes or what new social media platforms pop-up.
Whether you are new to online marketing and business, or a seasoned professional, Desiree’s candid and real-talk stories will encourage you so you know that you are not alone in your failures and struggles. She will coach you on how to find innovation and share them with the world.
“A fascinating, inside look at the highs (and lows) of life on the front lines of social media. Recommended!”
– Jay Baer, co-author of Talk Triggers