You can really shine with Video Marketing but you have to look the part. A great way to look the part is to learn How To Build Your YouTube Set for Video Marketing.
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This set doesn’t have to be fancy, in fact my set is a corner of my bedroom with the correct lighting and a good microphone to pick up all the audio. All you need to do is dedicate a little bit of space where you can always have the same background or the same feel. This helps with branding, always offers a consistent look and makes recording videos easier – just click record and go!
A good YouTube set can also help set the exceptions for your content. If you’re a dentist you don’t want to shoot your videos from your garden shed. If you’re a beauty therapist you can drive home the message with head-shots or makeup mirrors in the frame.